5 discovery tactics to experiment faster thanks to AI

AI is reshaping product management: it changes how we prioritize, operate, and design our products. The boundaries between Product Manager, Designer, and Engineer are blurring in favor of profiles capable of experimenting quickly, every day. In this new paradigm, coordination is no longer enough: we need builders with strong research, strategy, and go-to-market muscles. Bpifrance shares the discovery tactics that build confidence in its AI bets—and allow it to invest in the right place, at the right time.